Feminism can be dead tricky. When you look at places like Iceland whose recognition of womens rights is more than respectable and compare it to elsewhere in the world it can be right disheartening. Whilst there is still a long way to go in putting feminism into practise intersectionally, the concept is becoming more of a day-to-day topic of discussion than ever before. Years ago feminism was largely associated with idea of militancy and violence – scary connotations which deterred lots of folk from getting involved with the concept. The negative stigma hasn’t entirely dissolved and remains something which makes people hesitant to associate with the concept of feminism even though they still desire the same aim of equality of the sexes – which is cool, there’s no pressure to identify as anything you don’t want to! However, whilst a previously taboo subject, Feminism is becoming an increasingly more comfortable topic to approach in casual discussion – why?
I reckon the big player in this is the media. The oppression of females is institutionalised in society and it is evident in the majority of media outlets. Women are portrayed using harmful and restrictive stereotypes – they always have been, but the difference is now that people are starting to notice.
Raising awareness for any cause is the first, last and most important step. The accessibility of social media is a massive thing to consider. It’s easier now than ever before to access feminist material (if you want to, I know its not for everyone!) and the simple act of seeing and sharing raises awareness like nothing else. All it takes is one person to see something on the telly or online that is discriminative towards women and within an hour, thousands of people have seen it. People recognising harmful language and stereotypes in the media and sharing it on their social media takes the best part of 10 seconds and, whilst increasing awareness, also normalises the topic of feminism in a way which we probably don’t even realise.
Whilst feminism is becoming less of a taboo subject compared to previous years, it isn’t any less complex. There is still lots of work to be done for the cause, and it’s always going to be difficult when there’s so many people involved. For feminism to be a successful movement, all races, genders, sexualities, religions social classes and age groups must be considered and represented equally, and that can sound overwhelming but we can’t be disheartened. Iceland wasn’t built in a day x